From Wired.com:
It seems as though a Carl’s Jr. online promotion for a free $2.75 “Famous Star” hamburger coupon went a little too viral.
The Carpenteria-based chain promptly stopped honoring the coupons for their franchise burger after what seemed like a harmless online promotion was supersized by the net.
I love how they try to pretend the mistake wasn’t theirs by saying “seized.” Read the whole thing here:
http://blog.wired.com/27bstroke6/2009/01/online-burger-p.html